Microsoft Partner-Ready Customer Journey-In-a-Box Playbooks are designed according to the Microsoft Customer Engagement Methodology (MCEM), and aim to give full visibility of Partners’ end-to-end potential earnings throughout the journey, from the Co-op funds to the usage of ECIF and incentives.

In each Journey you will find:

  • Customer Criteria and Buyer Persona
  • BOMs and other relevant sales and marketing documents
  • Partner Criteria and Skilling and Enablement Resources
  • Customer Journey with the end-to-end initiatives and all programs and incentives to leverage
  • Hero SKUs, Cross/Up sell Path and 3 customers suggested questions

Leverage these playbooks to get all the information needed to drive an end-to-end Customer Journey, improving your profitability and enhancing your business growth.

Find them below:

Modern Work Security Infrastructure Data & AI Digital & Apps Innovation Business Applications
SMB SMB Modern Work Acquisition SMB Security SMB Windows & SQL Server Migration SMB Business Central
SMB Modern Work & Security Upgrade SMB Back up and Disaster Recovery (BCDR) SMB Connected Sales and Marketing
SMB Surface Better Together SMB Azure Virtual Desktop SMB Low Code/Power Platform
EOU & Corporate Converged Communications Security Customer Acquisition Migrate and Modernize Infra, including Azure Arc & BCDR Migrate and Modernize your Data Estate Expand App Innovation Workloads Connected Sales and Marketing
Digital Workforce Advanced Security – M365 E5 upsell and Azure Security Power Business Decisions with Cloud Scale Analytics ISV Acquisition and Growth Low Code/Power Platform
Employee Experience with VIVA Compliance and Data Protection Supply Chain
Windows 365
Surface Customer Adds